Lucid Careers

Vehicle Product Line Manager

Marketing

Newark, CA      Full-Time

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Leading the future of luxury mobility

Lucid’s mission is to inspire the adoption of sustainable energy by creating the most captivating luxury electric vehicles, centered around the human experience. Working at Lucid Motors means having a shared vision to power the future in revolutionary ways. Be part of a once-in-a-lifetime opportunity to transform the automotive industry.

We are looking for a Vehicle Product Line Manager in Lucid’s Product Planning department.  In this role, you will execute the strategy and planning of the overall vehicle life cycle. You will be responsible for defining the competitive requirements, vehicle positioning, pricing, and unique brand identifiers in order to maximize brand and consumer value. This is a strategic role required to act as an integrator between the consumer, engineering, design, and other cross functional teams.

The Role

  • Lead analysis of pricing, features, and equipment.
  • Responsible for program deliverable status at program gateways and weekly executive reviews.
  • Issue resolution champion for cross functional issues.
  • Run Weekly KPI meetings.
  • Internally represent the voice of the market (VOM) & voice of the customer (VOC).
  • Present product positioning recommendations to the Director of Vehicle Product Marketing based on competitor research, customer surveys, and industry trends.
  • Develop and refine business case assessments with relevant teams (Engineering, User Experience, Design, Sales, Marketing, etc.) to support product feature decisions.
  • Develop and present qualitative and quantitative data in cohesive reports that provide clear actionable recommendations.
  • Manage key milestones during development and product launch.
  • Work closely with Lucid Sales team to ensure pricing strategies align with overall brand objectives and volume targets throughout vehicle lifecycle

Qualifications

  • 2-5 years of experience in a product planning role at an automotive OEM
  • Experience managing a team and/or complex projects with meaningful outcomes
  • Demonstrated effective written, interpersonal and oral communication skills
  • Proven technical, quantitative and critical-thinking skills, high level of independent judgment, initiative and creativity to identify and clearly communicate key performance drivers to senior management
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