Lucid Group Announces Key Leadership Appointments to Bolster Expansion Activities and Further Enhance Technical Excellence

Additions of Ralph Jakobs, VP of Program Management, promotions of Emad Dlala and Zak Edson, strengthen commitment to world-class customer experience empowered by innovation

Emad Dlala Zak Edson Ralph Jakobs

NEWARK, CA — December 2, 2021 Lucid Group (NASDAQ: LCID), which is setting new standards with its advanced luxury EVs, today announced the appointment of Ralph Jakobs as Vice President of Program Management, Zak Edson as Vice President of Sales and Service and Emad Dlala as Vice President of Powertrain. Each bringing a wealth of expertise from automotive and high-tech companies such as Volkswagen Group and Tesla, their appointments demonstrate Lucid’s commitment to delivering award-winning automotive products to the world and accelerating the adoption of highly efficient electric vehicles (EVs).

“Ralph brings decades of global automotive experience and passion that will help further establish core operational foundations, thereby allowing Lucid to scale across product lines critical to our next phase of growth,” said Peter Rawlinson, CEO and CTO, Lucid. “The promotions of Emad and Zak reflect their years of significant contributions to Lucid in developing breakthrough technology and building a network to support the customer journey as we deliver Lucid Air to the world.”

Mr. Jakobs brings 23 years of automotive experience to Lucid, including a series of technical and engineering roles. His resume includes management positions in Europe, the U.S., and China, where he was the CTO for Volkswagen and Audi at their largest joint venture. Jakobs successfully managed global vehicle programs and engineering teams to achieve crucial on-time, on-budget launches. Ralph brings with him a commitment to execution through building strong teams and scalable processes. After spending two years outside the automotive industry, he decided to return and follow his passion for EV technology with Lucid Motors.

Dr. Dlala, previously Sr. Director of Efficiency and Energy Technology, has been with Lucid in various key technical roles since 2015. He has been instrumental in leading Lucid’s breakthrough technologies that achieved unmatched range and performance in the Lucid Air. With his relentless pursuit for excellence and sheer commitment, Dlala brings world-class, science-based engineering methodology to his current leadership role. Prior to Lucid, he worked at ANSYS Inc. developing cutting-edge, computer-based engineering simulation innovations for automotive and aerospace applications. Emad holds a PhD in electrical engineering from Aalto University, Finland. Responsible for leading powertrain and battery engineering, Dlala will continue to create remarkable differentiation for Lucid technology.

Mr. Edson, previously Sr. Director of Sales and Service, has held a series of senior management positions at EV companies including Tesla and SERES EV. Edson brings a passion for extending Lucid’s commitment to Excellence into the customer journey during the purchase process and ownership experience. Prior to Lucid, Edson served as Vice President of Product Management, Marketing and Sales at SERES EV, where he led go-to-market, retail, and service center planning. At Tesla, Edson worked as Director of Global Product Planning and helped navigate through the company’s IPO. Edson will lead his team to deliver on the next phase of Lucid, building lasting relationships with customers.

About Lucid Group
Lucid’s mission is to inspire the adoption of sustainable energy by creating the most captivating electric vehicles, centered around the human experience. The company’s first car, Lucid Air, is a state-of-the-art luxury sedan with a California-inspired design underpinned by race-proven technology. Lucid Air features a luxurious full-size interior space in a mid-size exterior footprint. Customer deliveries of Lucid Air, which is produced at Lucid’s new factory in Casa Grande, Arizona, are underway.

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