Erwin Raphael
Senior Vice President, Revenue
As Senior Vice President of Revenue, Erwin oversees Lucid’s global sales and service operations across North America, Europe and the Middle East, as well as Lucid’s customer experience and worldwide retail footprint.
Raphael has more than 28 years of automotive industry experience, and most recently served as a logistics operations executive at Amazon. He was also previously the chief operating officer at Genesis Motor North America where he led the launch of several new vehicles for the brand. In his role at Lucid, Raphael is responsible for sales, service and customer care teams.